News

OAI-SearchBot is OpenAI’s crawler for search. A website owner can allow or disallow it through robots.txt, independently from GPTBot, which is associated with training controls. That distinction matters because a business may want its public pages considered for search while making a different choice about model training.

SEO, AEO, GEO and AI-search optimisation are often presented as separate disciplines. In practice, the strongest work overlaps: make the website technically accessible, publish useful pages, answer questions clearly, support claims and help search systems understand the business.

There is no submission form that guarantees a business will appear in ChatGPT Search. The practical route is to make the company easier to discover, understand, compare and verify across its own website and credible external sources.